Tuesday, October 6, 2009





Introduction

The amount of trade conducted electronically has grown extraordinarily since the spread of the Internet. A wide variety of commerce is conducted in this way, spurring and drawing on innovations in information and communication technologies (ICT) enabling external activities and relationships of businesses with individuals, groups and other businesses. Since then people began to associate the word "e-commerce" with the ability of purchasing various goods through the Internet using secure protocols and electronic payment services. Electronic commerce, commonly known as e-commerce or eCommerce, consists of the buying and selling of products or services over electronic systems such as the Internet and other computer networks. One of such e-commerce website is the Zuji.com . As the name suggests, this website is basically an online buying. In our report, we will be giving a brief introduction on Zuji, analysing on the purposes, features, characteristics, design, strength and weaknesses of the Zuji.


About Zuji

In 2005, 2006 and again in 2007, ZUJI® was recognised as Asia Pacific's 'Best Online Travel Agent', as awarded by TTG travel magazines in Asia Pacific. ZUJI was also awarded as the 'Best Online Travel Agency' in 2007 by the TravelWeekly (Asia) Industry Awards. 'Condé Nast Traveler' magazine (March 08, US-edition) announced ZUJI as the 'best travel web site for flights in Asia'.
ZUJI gives travellers in Asia Pacific online access to real-time travel bookings for thousands of hotels and hundreds of airlines, as well as bringing cruises, car hire, attraction bookings, package tours and other inspirational travel offers, products and tools online.
Each ZUJI site is unique. ZUJI has teams across Asia Pacific, and operates online travel websites in: Singapore, Hong Kong, Taiwan, Australia, Korea ('Nextour'), New Zealand, and India ('Travelocity India'), as well as many 'Travel Partner Network' sites throughout Asia Pacific.
ZUJI is owned by Travelocity®, an international leader in online travel. Travelocity is owned by Sabre Holdings Corporation, a world leader in travel commerce.


Purposes

The main purpose of ZUJI.com is to provide latest online travel technology and tools to travellers in Asia Pacific, in order to make it simple, safe and easy for you to plan and book a great value trip online, in real-time, and with the knowledge that our global business is behind you every step of the way. Product information such as package holidays, hotels, flights, car hires and travel tips is conveyed to the customers via the site






The guru says:


A journey of a thousand miles begins with a single click




Features


The ZUJI website is a Business-to-Consumer (B2C) virtual storefront eCommerce site, with its activities of serving end consumers with products and/or services. ZUJI.com provide products and services to users worldwide at affordable rates. Some of ZUJI's services include VISA information for both Singaporean and foreign visitors, currency converter and destinations at a glance, etc. It uses a virtual storefront business model and evokes the physical analogy of buying products or services at a bricks-and-mortar retailer. It allows consumers to make reservations for their flights or hotels directly through the site, saving the hassle to travel to any agency. With this, consumers can save invaluable time and effort. Upon check-out, customers will be prompted to verify payment in a secured environment. To make changes to their orders, consumers may use the online self-service system.








Consumers can choose to settle their payments online with one of the following credit cards:





Security


Protecting your information

Our secure server software encrypts all of your personal information, including credit card information. The process of encryption takes the information you enter and converts it into bits of code that are securely transmitted over the Internet. This scrambled data cannot be read as the information travels over the Internet.
Once your encrypted personal information is received by our secure server, it is translated back into its original form and stored in our off-line database. Your credit card information is also encrypted for transmission over the Internet.
ZUJI takes the responsibility of protecting our customers' credit card information very seriously. In addition to implementing highly secure online protection methods, ZUJI also has a dedicated risk-management team who regularly and randomly counter-check credit card purchases made on ZUJI to ensure their authenticity, and verify that credit cards have not been used for making unauthorised purchases. At times, phone contact is made with ZUJI customers as part of this process. We seek your cooperation and ask that you provide ZUJI with a valid contact phone number to enable us to reach you and verify that you, as the cardholder, have approved the ZUJI transaction; or alert you to the possibility that your card may have been used by a third party if inconsistencies arise.








Strength

-Easy to navigate

-Allows direct conversions of currency

-Comes with additional information and acts as a one stop travel site (maps,travel advice,hotels, car rental, insurance.etc)

-Convenience, payment can be done online,

-Accepts all credit cards

-Free sign up for weekly travel deals

-Equipped with securities

-Voted "best online travel" agency for 4 consecutive years.






Weakness

-Ticket prices may not be as competitive as those budget airline companies

-One has to print out confirmation page

-Takes a long time to conduct search for flight availiability

-Too many choices of flights to choose from



Critical Analysis

Although Zuji's web page seem to be fully equipped with all the necessary related topics and links with referrence to travel, hotels, packages, etc. It has no particular or outstanding feature to set itself different from the rest of the travel agency websites. It should also include an online messeager to communicate directly with travellers or forum where travellers can visit to discuss about the latest happenings in different countries,or the must visit places in a particular country. While Zuji has come a long way in maintaining a successful business, there is still room for improvement.
















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